Digital Corporate Publishing with Added Value
- Length453 words
- Reading Time1 min 31 sec
With kaidoo:mag, corporate publishing grows up.
One should not only publish for the sake of presence, rather one should transport useful messages to the user and focus primarily on quality. It reflects the company and through this also is able to communicate the values to the reader in texts, images, and in the overall composition. Software as such cannot be a guarantee for that, however it presents the content in the proper light in order to give it the sort of visual significant it already has on the content-side.
Whether in the realm of luxury properties, in that of finance or in the image building for brands – numerous industries, bold and simple advertisements appear to be inappropriate. Corporate publishing draws on just that, since commercial statements can be part of the communication that consist of help, knowledge-driven or even entertaining articles that are proved by journalistic contributions. The respect for handling the reader’s attention cries for credibility and quality. The user wants to be approached, but not just with a dull slogan or an exaggerated call to action.
A corporate publishing project such as a digital magazine is suitable for all concerns that are more than just a simple claim. But oftentimes, publications lack a well-thought and consistent digital corporate design. The result, the same old story, is a deal break for corporate publishing and leads to missing discriminability due to the missing of unique selling points in both design and composition. Tailored content systems with individual templates, along with the focus on layouts and homogenous integration of rich media elements do not only look good, but also remain positively in people’s minds.
On the editors’ side, multiple levels and cycles of approval care for the internal quality assurance. The choice of whether to publish something based on editions or based on articles can be done and controlled at ones own will. Even external data sources can be easy to implement and through this present infographics, charts, or even other real-time visualizations on all established devices. On the user-side, the option of multilingualism makes for the basis of successful communication and the social media integration instigated the initiation and monitoring of scattering countless effects.
kaidoo:mag enables companies to transport their message to the target group in a form of originally added value via a welcome mouthpiece; whether it be a digital employer, customer or acquisition magazine.
The customized content management system is an extendable basis for the development of web systems. Focus on all of the stakeholders: flexible design and layout specialized editing interfaces and UX-oriented front-end features.
Managing to transport exclusive experiences in a democratic medium - as the web may sound absurd. Sometimes this is exactly what is needed to stand out from the crowd.
Highly specific functionality, optimal symbiosis, and developmental efficiency allow kaidoo:screen, kaidoo:things, kaidoo:CMS, and kaidoo:data to be transformed into tailored and up scale technology tools in the area of digital manufacturing. kaidoo:slides and kaidoo:mag complement the product series as the valuable solutions.